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Best Practices for Creating a Content Marketing Strategy

A content marketing strategy doesn’t create itself – it is the result of clear intention, careful planning, and focused execution.

Learn six best practices to help you develop and deploy effective strategies for content marketing across all channels and buying cycles.

You’ll get actionable tips on how to:

  • Obtain stakeholder support
  • Create an editorial calendar
  • Get maximum mileage out of your content
  • Develop an array of content across multiple channels

Creating a Content Marketing Strategy Whitepaper

 
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About Act-On Software

Act-On Software’s integrated marketing automation suite is the foundation of successful marketing programs, from simple and direct, to sophisticated and globally executed campaigns. Act-On is a cloud-based marketing platform that enables marketers to tie inbound, outbound and nurturing programs together in a single dashboard. Scalable and intuitive, Act-On supports sales as well as marketing and is fast to implement, easy to use, and powerful.
www.act-on.com

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