Hi there, welcome! You’re just 15 minutes from mastering:

Creating Killer Marketing Content

STEP 1: Watch the How-To Video:

Key Takeaways:

In this video, you'll gain a clear methodology for developing the right types of content, implementation tips, and practical resources to help you get started. We'll cover:

Identifying Key Values & Benefits
Creating Buyer Personas
Developing Context
Quick Tips for Success

LENGTH: 15 minutes

STEP 2: Download Your Resources

Workbook: Develop a Content Plan

This workbook takes you through the process of creating a content plan - creating buyer personas, a persona matrix, and building the plan.

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Guide: Creating a Content Marketing Strategy

Learn 6 best practices for creating a content marketing program. This guide covers everything from getting stakeholder support to reporting results.

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Guide: Content Marketing Mistakes to Avoid

Let’s face it, we’ve all had our share of flops. Navigate major pitfalls of content marketing with this comprehensive guide. We'll cover 8 common mistakes to avoid.

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STEP 3: Get Support & Connect With Your Peers

Need advice on content marketing? The Act-On community is here to chat, discuss, and offer support. Connect with the Act-On community to ask questions and network with others tackling this subject.