In this video, you'll gain a clear methodology for developing the right types of content, implementation tips, and practical resources to help you get started. We'll cover:
LENGTH: 15 minutes
This workbook takes you through the process of creating a content plan - creating buyer personas, a persona matrix, and building the plan.
Learn 6 best practices for creating a content marketing program. This guide covers everything from getting stakeholder support to reporting results.
Let’s face it, we’ve all had our share of flops. Navigate major pitfalls of content marketing with this comprehensive guide. We'll cover 8 common mistakes to avoid.
Need advice on content marketing? The Act-On community is here to chat, discuss, and offer support. Connect with the Act-On community to ask questions and network with others tackling this subject.