While inbound marketing is a vital aspect of any effective marketing plan, it’s only one element of what should be a larger and more comprehensive marketing strategy. So we joined with Demand Metric Research to dig deeper into the topic of inbound marketing.
In this eBook, you'll learn:
- Which inbound and outbound tactics help grow your business
- Average annual percentages of inbound and outbound budgets and spend
- Where marketers plan to invest their marketing spend in the near future
- Established benchmarks to use in plotting your holistic marketing strategy
- How to move beyond inbound marketing to deliver at every stage of the customer lifecycle